Care Transitions Northwest.

Care Transitions Northwest


Care Transitions Northwest helped their frail elderly clients live independently in their own homes. They needed a giveaway for resource fairs that people would value and keep. They decided to create tip sheets that addressed problems common to their audience. CTN’s Care Manager, a nurse used to writing for other medical professionals, provided the background information. I organized it and—following guidelines for writing for elderly readers—wrote the tip sheets in clear simple language.

The tip sheets were illustrated, used generous white space, and were printed in 14 pt font on the front and back of a single sheet of paper. I enjoyed the challenge of creating useful explanations that fit the format.

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